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Data Analytics is a computational tool for understanding patterns within data sets for making decisions about your company’s product portfolio, production process or customer base, etc. It has many applications from the business world with many different facets like marketing campaigns, customer base, and product
Software used for data analytics:
The Spss program provides a powerful open-source solution for performing statistical analysis and data analysis.
The software can be used to model, analyze and visualize datasets, perform statistical and predictive analysis while controlling the type I and II errors respectively, as well as test hypotheses related to a hypothesis.
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